020 No More Boring Copywriting With These 3 Tips

Wednesday, September 1, 2021

Show Notes

"My copywriting is boring!" is one of the most common reasons small business owners seek out a copywriter. This podcast episode gives you 3 tips to avoid boring copy...and why you shouldn't go too far the other way when you try to be exciting.

One challenge of a story: avoid sharing a story http://cathygoodwin.com/fishstory

Comments & Upvotes

Also In Season 1

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Your most important story isn't about you. It's about how you work with clients
163 Is your story a literary production, a good business story, or both?
https://www.marketingwords.com/blog/write-copy-future-pacing/?ref=cathy_goodwin
161 Does your story show the prospect's state of awareness?
What is the stage of your client’s awareness? You may think it’s not important

Show Notes

Comments & Upvotes

Also In Season 1

165 Why clients expect you to deliver magic in your services (and how you can create a magical experience realistically)

023 The most important story for solopreneuur marketing

163 Is your story a literary production, a good business story, or both?

161 Does your story show the prospect's state of awareness?

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