All Episodes

When you're a solopreneur or running a right-sized business, hiring a mentor isn’t as simple as following someone else’s success story. I...

What do invisibility, time travel, and telepathy have in common? It's not just a party game or a job intervew question, "Choose your superpower." Th...

IN this episode of Strategic Storytelling, we explore why your real, everyday stories—not dramatic or overly polished ones—are often the most powerful...

Struggling to find the right words for your marketing? In this episode, we unpack why your business story isn’t just relatable — it’s a strategic trea...

A lot of solopreneur marketing challenges become easier with a story -- and with knowing the clients' backstory.  In this episode, we’re tackling a ch...

  Have you ever faced a blank page, saying to yourself, “I know I need a story…a good story…for business. But I keep drawing a blank.” And most of the...

If you’re a small service-oriented business, you want to get people to talk about you!  But how do you do this?  Small companies—especially service-ba...

"You're the expert." How do you feel when you hear those words?   You'd better get used to hearing that sentenence if you're a service-based soloprene...

You’ve got a nice draft of the copy, all set to go…but will your audience ever read that copy? The answer is: Not unless you’re reeling them in with a...

Telling the right story, the right way, can lead to more clients and more sales.   You don’t have to come up with a story that keeps you in suspense--...

You've heard it over and over. Success come from hard work, not talent.  You're not a good writer? Not a natural business person? Just work, work and ...