Show Notes
Can you use made-up stories to market your real business?
The short answer is “yes.” The longer answer is, “Only under certain conditions.”
In this episode, we look at 2 kinds of made-up stories that can be harmful to your credibility and 1 kind of story that will almost always benefit your marketing.
Down my free guide to 3 common storytelling mistakes - click here.
I wrote a blog post on this topic also
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Also In Season 1
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186 Don’t Waste Your Origin Story: Turn It Into a Client Attraction Tool
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185 How to Get Your Clients to Share Stories That Help Your Marketing
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184 Do Stories Make You Money? How Strategic Storytelling Drives Revenue
We all hear that stories are powerful—but do they actually bring in sales? In th -
182 Use These 3 Storytelling Superpowers To Connect and Convert
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