Ellen Finkelstein uses email marketing to grow her list. She sends out emails every day - 7 days per week - and each email begins with a story from her own everyday life.
Ellen is what I'd call a role model archetype. That means her promise is, "I'm just like you. If I can do it, you can do it." She uses stories to build profitable relationships with her very large, responsive list. In this episode you'll discover Ellen's system for... ...choosing which stories to include in her emails ...finding stories when nothing seems to appear ...deciding what to leave out of her email stories. We also talked about how her Role Model archetype influences her marketing. You can learn more about Ellen at her website, ChangeTheWorldMarketing.com
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