Copywriting can take lessons from that party game, "If you could pick a superpower, what would it be?"
As a small business owner or entrepreneur, you can have some fun with this as you implement your marketing. This episode shows you how to use 3 of the most highly desired superpowers - invisibility, time travel, and telepathy - to create persuasive content that delivers results.
The results can seem like magic but in fact, they're very practical. You'll be expanding on some of the most basic copywriting tips.
You're invited to expand on your powers of telepathy with my free report - Discover What Really Motivates Your Client. http://cathygoodwin.com/baggage
If you'd like to go for a deeper dive, check out my course, The Client Advantage. You'll discover the 3 essential parts of your client's backstory and I go into more depth to help you conduct research to enter the conversation in your client's mind.
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