Friday, July 11, 2025 186 Don’t Waste Your Origin Story: Turn It Into a Client Attraction Tool

  If you’ve ever been asked, “How did you get started?” you know how often this question comes up in podcasts, interviews, networking events, and clie...

Friday, July 4, 2025 185 How to Get Your Clients to Share Stories That Help Your Marketing

  We usually talk about the stories we tell about ourselves.  We use stories to showcase our marketable qualities. We explain and promote our offers. ...

Friday, June 27, 2025 184 Do Stories Make You Money? How Strategic Storytelling Drives Revenue

We all hear that stories are powerful—but do they actually bring in sales? In this episode of Strategic Storytelling, I  break down how stories make m...

Wednesday, June 11, 2025 182 Use These 3 Storytelling Superpowers To Connect and Convert

What do invisibility, time travel, and telepathy have in common? It's not just a party game or a job intervew question, "Choose your superpower." Th...

Friday, May 30, 2025 181 Why Your Own Story Is The Best Content: Ignore the gurus and "do you!"

IN this episode of Strategic Storytelling, we explore why your real, everyday stories—not dramatic or overly polished ones—are often the most powerful...

Friday, May 23, 2025 180 Finding your strategy from your story

Struggling to find the right words for your marketing? In this episode, we unpack why your business story isn’t just relatable — it’s a strategic trea...

Saturday, April 26, 2025 177 Storytelling Prompts for Business Stories

  Have you ever faced a blank page, saying to yourself, “I know I need a story…a good story…for business. But I keep drawing a blank.” And most of the...

Thursday, April 10, 2025 176 How To Generate Buzz For Your Products With Client Backstories

If you’re a small service-oriented business, you want to get people to talk about you!  But how do you do this?  Small companies—especially service-ba...

Friday, April 4, 2025 127 How to Demonstrate Your Expertise By Telling Stories (Encore)

"You're the expert." How do you feel when you hear those words?   You'd better get used to hearing that sentenence if you're a service-based soloprene...

Thursday, March 27, 2025 175 Three Ways To Create More Powerful Headlines With Storytelling

You’ve got a nice draft of the copy, all set to go…but will your audience ever read that copy? The answer is: Not unless you’re reeling them in with a...

Friday, March 21, 2025 174 These 2 tricks will 2X your selling story

Telling the right story, the right way, can lead to more clients and more sales.   You don’t have to come up with a story that keeps you in suspense--...

Thursday, March 6, 2025 173 From story to sale: How Solopreneurs Can Connect With Their Audience: An interview with Angela Wills.

Angela Wills created her Life  Style Freedom business by making connections. She believed business doesn’t dictate your lifestyle: your lifestyle crea...